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Biopharmaceutical Services Practice

Understanding the Ecosystem for Biopharmaceutical Services

While biopharmaceutical service organizations were once viewed strictly as vendors, the continued trend of specialization throughout the life science industry has afforded them a powerful and necessary role as innovators and facilitators in the healthcare product development process.

The Biopharmaceutical Services Practice at Kineticos

The Biopharmaceutical Services practice at Kineticos helps service providers consistently and profitably deliver differentiated value to their customers. The Biopharmaceutical Services Practice at Kineticos has three service areas including:

Corporate & Business Unit Strategy

  • Business Model Design and Transformation
  • Mergers and Acquisitions
  • New Product/Services Development
  • Alliance Management

Sales and Marketing

  • Customer Segmentation
  • Product/Service Positioning
  • Pricing and Proposal Strategy
  • Competitive Strategy
  • Sales Planning and Execution

Operational Execution

  • Process Improvement
  • Resource Utilization Strategy
  • Integrations

Click the Tabs Below for Biopharmaceutical Services Practice Case Studies, White Papers and Articles, and Blog


Case Studies
  • Brand Strategy

    Situation: A fully integrated Contract Development and Manufacturing Organization was merging with a company with overlapping capabilities and requested that


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  • Market Opportunity Assessment

    Situation: A global CMO offering aseptic fill/finish capabilities was interested in entering the small molecule API manufacturing market and contracted


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  • Clinical Trial Services Go-to-Market Strategy

    Situation: Executives at a global biopharmaceutical service organization were charged with increasing earnings to keep pace with prior successful years.


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  • Commercial Strategy Review for CRO-Based Lab

    Situation: An industry-leading bioanalytical lab was in need of an optimal commercial strategy to increase revenue, improve new sales, and


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  • Pricing Strategy Optimization

    Situation: A leading Contract Research Organization retained Kineticos to conduct an in-depth pricing analysis, which would influence a data-driven pricing


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  • Comparative Advantage Analysis

    Situation: A leading global provider of product development services retained Kineticos to better align its market positioning with customer needs


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  • How Can CROs Gain Buy-in from Pharma for Investment in R&D Innovation?

    Article Preview


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  • Growth by Acquisition in Life Sciences: Do You Have a Plan?

    Article Preview As the life sciences landscape continually changes, growth by acquisition has become increasingly common. Recent deals, such as


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  • Driving Revenue and EBIDTA at CROs through Customer Loyalty

    Article Preview Determining customer satisfaction and loyalty is a difficult endeavor for most businesses. Traditional voice of customer surveys are


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  • Foundation Medicine and Clovis Expand Partnership

    Article Preview In April 2014, Foundation Medicine and Clovis Oncology announced the expansion of their partnership by developing a companion


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  • LabCorp to Acquire LipoScience

    Article Preview Laboratory Corporation of America Holdings is making a strong bid to expand its personalized medicine offering by adding


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  • ICON and Medidata Partner to Offer Electronic Patient Reported Outcomes

    Article Preview Over the past year, I have written many blogs about building partnerships with external service providers. When we


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  • NICE’s New Clinical Data Requirement: Effect on Biomarker Use in Clinical Trials?

    Article Preview The UK’s NICE (National Institute for Health and Care Excellence) has for some time been the leader among


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